Author Archives: admin

Optimism and Creativity

Optimism and Creativity   tags: creativity Posted from Diigo. The rest of my favorite links are here. var a2a_config = a2a_config || {}; a2a_config.linkname="Optimism and Creativity"; a2a_config.linkurl="http://www.anthonyroocroft.co.uk/?p=741";
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Spring Cleaning

I was doing a bit of spring cleaning and backing off an old external drive and I found this. It was designed for a small company who offered specialist teaching programmes on citizenship and personal development aimed at high school students. It’s funny the stuff you forget you’ve done and how with hindsight every now [...]
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First practical outcome for second MA project

This is the first of a series of posters I am producing to support my research into originality for the Post Graduate Diploma phase of my MA. It is a pastiche of the Milton Glacer’s Dylan poster and plays on the concepts or originality and evolution. a2a_config.linkname="First practical outcome for second MA project"; a2a_config.linkurl="http://www.anthonyroocroft.co.uk/?p=682"; a2a.init("page");
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We, Me and Them

The following is from my MA in Digital Image, more of which will be available at www.thedigitalmagpie.com This is the study I produced to illustrate some of the theories and concepts I have explored in my essay , ‘Towards the rise of the Digital Auteur’ a2a_config.linkname="We, Me and Them"; a2a_config.linkurl="http://www.anthonyroocroft.co.uk/?p=659"; a2a.init("page");
Posted in Education, Practice, Theory | 3 Comments

Research Diary. 8th October 2009

The following excerpts, quotes and images were compiled for a Graphics in Context lecture to 2nd year degree students. It’s starting point was a mention of the ‘South Kensington system’ in the book Pioneers of Modern Graphic Design by Jeremy Aynsley in which he states that; “this lead to the large scale production of books, magazines, posters [...]
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Catching the Zeitgeist

Let’s face it not every brief contains the words, ‘if possible the campaign should be banned’. The brief was to produce concepts for a company specialising in financial dispute resolution and debt reconsolidation for mainly blue collar clients in and around the construction industry. Since the credit crunch they had seen a huge increase in clients [...]
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Another year older and what have I done…

I’ve just sent my first batch of students blinking into the sunlight of a long, well earned, summer break and now seems the perfect time to look back and reflect on my inaugural year in lecturing. a2a_config.linkname="Another year older and what have I done…"; a2a_config.linkurl="http://www.anthonyroocroft.co.uk/?p=537"; a2a.init("page");
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The font that launched a thousand films

Saw this and it made me laugh. We are guilty of falling back into out comfort zones but perhaps this is taking it too far. The trouble with a huge industry like this is it stifles experimentation, because by their very nature some experiments fail and Hollywood doesn’t do failure! a2a_config.linkname="The font that launched a [...]
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Is this the end of the bright idea?

Here's an exercise for you; put 'creativity' or 'bright idea' or 'imagination' or any other word or phrase you can think of that is associated with ideas and creative thinking, then click the image button. One image will dominate your search; the lightbulb. Almost from it's first appearance over 100 years ago the light bulb, or Incandescent light bulb as Edison named it was seen as the perfect expression for man's ingenuity - knowledge replacing ignorance, the moment of genius - the little, apparently empty, glass orb that could instantly banished darkness at the flick of a switch seemed to embody all that was good in us.
Posted in Practice, Theory | 3 Comments

Why I design.

The reason I love being a graphic designer is that every now and again you find a solution to a client brief that is so elegant that you can't believe no one else has thought of it before. This is one of those solutions
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